Hey
- Status
- Rejected
- Allows in-app sign-up?
- "You can't sign up for HEY in the app. We know that's a pain. After you've created an account, you'll be able to use the app."
- Purchases possible without Apple?
- $99/year email service, of which Apple is rent-seeking $30
Netflix
- Status
- Accepted as of June 15, 2020
- Allows in-app sign-up?
- "You can't sign up for Netflix in the app. We know it's a hassle. After you're a member, you can start watching in the app."
- Purchases possible without Apple?
- Monthly subscriptions starting at $8.99 / month
GitHub
- Status
- Accepted as of June 15, 2020
- Allows in-app sign-up?
- "Sign in to GitHub to continue to GitHub iOS."
- Purchases possible without Apple?
- Free tier, followed by subscriptions from $4 to $21 per user per month
“The issue exemplified by Hey is that there are cross-platform apps/services that don’t want to use Apple’s system, period, full stop. [...]
“They’re not trying to collect money from users within their apps by circumventing Apple’s IAP APIs with their own payment processing — they’re simply willing to forgo in-app commerce completely and sign up all their users on their own, outside their app.”
App Store Connect
- Status
- Created by Apple
- Allows in-app sign-up?
- No
- Purchases possible without Apple?
- Apple developer accounts cost $100/year, not collected in-app
Tesla
- Status
- Accepted as of June 12, 2020
- Allows in-app sign-up?
- No
- Purchases possible without Apple?
- A 2020 Model 3 starts at $37,000 that I presume Elon isn't keen on splitting
Soho House
- Status
- Accepted as of June 18, 2020
- Allows in-app sign-up?
- No, but you can watch a montage of someone making an old fashioned, a guy carrying a guitar up the stairs, and a woman swimming
- Purchases possible without Apple?
- Memberships cost $2,100 yearly
“Apple didn’t change their rules. What happened is Apple changed their interpretation of the rule [...]
“It’s corrosive. It’s bad for the platform. It’s bad for the culture [...] It’s quite blatantly Apple taking money because they can. Apple didn’t build that. They didn’t build an email service. Apple can be a gatekeeper and they can extract it.”
Wells Fargo
- Status
- Accepted as of June 5, 2020
- Allows in-app sign-up?
- Clicking "Open a checking account" from the home screen opens wellsfargo.com directly in Safari
- Purchases possible without Apple?
- Yes, you can obtain banking and class action settlement claims all outside the Apple ecosystem.
Bloomberg Terminal
- Status
- Accepted as of June 18, 2020
- Allows in-app sign-up?
- No
- Purchases possible without Apple?
- $24,000 per year per seat
Blue Cross / Blue Shield of Texas
- Status
- Accepted as of June 18, 2020
- Allows in-app sign-up?
- No. The "Register an Account" button requires scanning the barcode of already-active insurance card.
- Purchases possible without Apple?
- Yes.
“By making these rules, and thinking if we make these rules, we will have enough power to force this to happen. History has show it just doesn't happen. No one is going to give you that money. And so all it does is make apps worse in the app store, apps that are inexplicably worse [...]
“This is not a situation where interests and incentives are correctly aligned to make better and better apps. Everything is aligned to be oppositional and to result in us getting worse apps. Us getting worse apps, in the end, reflects poorly back on Apple [...]
“Stop trying to make fetch happen.”
FastMail
- Status
- Accepted as of May 30, 2020
- Allows in-app sign-up?
- No
- Purchases possible without Apple?
- Plans start at $3 per month, but I guess that clock's ticking?
WeWork
- Status
- Accepted as of June 12, 2020
- Allows in-app sign-up?
- No, but you can view slow tracking shots of change-agents and disruptors.
- Purchases possible without Apple?
- Memberships starting at $45/month
Salesforce
- Status
- Accepted as of June 12, 2020
- Allows in-app sign-up?
- No
- Purchases possible without Apple?
- Small business memberships starting at $25/month
